It's Official! MFWA2017 has Kicked Off!

Fashion Week kicked off last Friday night with the official Launch Party held at the hip MedAsia Playa in Sliema. It was the most fashionable party of the year held at one of the most fashionable places and all the guests in attendance were dressed to the nines and in a very jovial mood!

Photo by Mark Soler for TRESemme

It was a fun night to catch up with fellow bloggers, designers, photographers and just generally network with people in the fashion industry in a relaxed atmosphere prior to a rather hectic (but very rewarding and enjoyable) experience that is the Mercedes-Benz Malta Fashion Week.

However, just a few hours before, I was quite panicked as I still didn't know what I was going to wear on the night so in the morning I headed to Valletta with my partner in crime Marija and thank God I managed to find a skirt at the last minute!

Photo by Justin Ciappara

Fashion Photography Exhibition

While in Valletta, we took the opportunity to visit the Fashion Photography Exhibition at Pjazza San Gorg, right in front of the old parliament building. Unfortunately, we could only catch a glimpse of the exhibition from behind the railings as there was an activity in conjunction to Malta's EU Presidency taking place.

Some of the photographic works on display - printed by Logografix Signs

In fact, to celebrate Malta's presidency, this year, the exhibition features work from one fashion photographer from each EU member state. The exhibition features 28 large format posters printed on high quality canvas for everyone to admire all throughout the day during Malta Fashion Week.

Malta Fashion Week Press Conference

The Malta Fashion Week is not just a showcase of local and foreign talent where fashion design is concerned, it is also an opportunity for Malta to cement itself as a fashion hub. With Valletta in the run-up for being European Capital of Culture next year, it is only natural that the country's most fashionable week happenings take place in our capital city once again this year.

Mr. Adrian J. Mizzi - Malta Fashion Week Chairman and Executive Producer, Mr. Jason Micallef, V18 Foundation Chairman and Mr. Toni Attard, Director of Strategy at Arts Council Malta

The Location - Fort St. Elmo

This year, all of the shows and exhibitions from 19 designers will take place at Fort St. Elmo, strategically located at the very tip of the Xiberras peninsula. The fort was built by the Knights of the Order of St. John to be able to better defend the ports of Marxamett and the Grand Harbour following an attack by the Ottomans in 1551. It took 6 months to complete the building as instructed by military engineer Pietro Pardo under the supervision of Knight Fra Leone Strozzi.

Fort St. Elmo suffered it's first attack during the Great Siege of 1565 on the 28th of May that same year and succumbed to the Ottomans on the 23rd of June, after almost a month of continuous bombardments day and night. However, following the Victory of the Knights of St. John three months later, plans for a new, fortified city on Mount Xiberras started to take shape. Today we have the city of Valletta proudly overlooking the harbours.

Along the years, structural alterations were carried out on the fort both from the Knights and the British until 1972 when the Royal Malta Artillery left the fort. The Malta Police Force used the upper part of the fort as a Police Academy, which has now been restored and is now housing the Military History Museum.

I really cannot wait for the sun to shine tomorrow and kick off the first shows of the 7th edition of the Mercedes-Benz Malta Fashion Week and the 19th edition of the Chamilia Fashion Awards! Bring it on!

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